August 29, 2014
China-based consumer and electronic appliances manufacturing giant Hisense will sponsor the Lotus F1 team in a short-term deal.
April 15, 2014
Singapore Airlines (SIA), the city-state’s national carrier, is set to take over title sponsorship of the only night race in the Formula 1 circuit, from state owned telco…
April 14, 2014
Etihad Airways and its equity partner in India, Jet Airways, have sealed a partnership deal to become principal sponsors and official airlines of reigning IPL champions Mumbai Indians.
March 28, 2014
As Malaysia mourns for the fate of the passengers and crew of MH370, several events in the city have been scaled down, cancelled or postponed as a mark…
February 6, 2014
As the 2014 Formula 1 season draws near, James Parrish - of Rush Sports Marketing & F1 Confidential - gives his views on the benefits of sponsorship of…
December 31, 2013
As ASN ushers in 2014, we take a look at what pop culture platforms have been creating a buzz for Google Zeitgeist in Singapore this year.
December 4, 2013
The 26th edition of the Race of Champions, which would have been held on December 14 and 15 at the Rajamangala Stadium, has been called off due to…
November 29, 2012
The CEO of the Sepang International Circuit, hosts of the Malaysian Formula 1 Grand Prix, has said that Formula One Management needs to assist it attract more spectators…
September 21, 2012
SingTel is yet to renew its naming rights of the Singapore Grand Prix and according to reports, the telco is concerned about the tenure of the event.
March 22, 2012
International jeweller, Tiffany & Co, has renewed its sponsorship of the Malaysian Formula One Grand Prix and will continue to provide the trophies for the first, second and…