Motorsports/Formula 1

Hewlett-Packard (HP) Secures F1 Ferrari Racing Team Title Sponsorship Deal 

April 29, 2024

Hewlett-Packard (HP) have secured a multi-year title sponsorship deal with Formula 1 (F1) motor racing team…

EA Sports Partners F1 Racing Team Red Bull 

April 23, 2024

EA Sports, creators of the official F1 video game, are poised to collaborate with top F1…

Japanese E-Commerce Platform Mercari Backs MoneyGram Haas F1 Team

April 11, 2024

Mercari, a leading Japanese e-commerce platform, have partnered with American racing team MoneyGram Haas F1 Team. …

Japanese Manufacturing Conglomerate Komatsu Revives Williams Racing Deal 

February 14, 2024

Japanese heavy manufacturing conglomerate Komatsu has secured a multi-year partnership deal with F1 team Williams Racing. …

Rolex Renews F1 Aussie GP Title Sponsorship Deal, Boosts Spending In Asia 

December 1, 2023

Swiss luxury watchmaker Rolex renews its sponsorship deal with the Australian leg of the Formula 1…

WhatsApp Secures Landmark F1 Sponsorship Deal 

November 27, 2023

Meta owned instant messaging app WhatsApp has sealed its inaugural sporting sponsorship deal with Mercedes-AMG Petronas…

Petronas Renews F1 Mercedes Team Deal 

October 20, 2022

Formula 1 team Mercedes has renewed a new multi-year title sponsorship extension with the state-owned oil and…

Singapore’s F1 Night Race Cancelled For Second Year In A Row

June 4, 2021

The Singapore Formula One Grand Prix has been cancelled for the second consecutive year due to…

Study: F1 Is Poised To Hit A Billion Fans and Keeps Younger Fans Glued

March 24, 2021

A recent study from Nielsen Sports has revealed that one billion people will claim interest in…

Vietnamese GP Dropped From 2021 Formula One Calendar

November 12, 2020

In a major blow to Southeast Asian motor racing fans, the Vietnamese Grand Prix has been…