Michelle Chong

Lazada Drills Down From Pan-Asian Endorsements To Hyper-local

March 11, 2021

As e-commerce platform Lazada continues to grow, and thereby localise its presence in Southeast Asia, the…

Prudential Plugs Latest Mobile App With Comedic Short-Form Content In Singapore

May 1, 2020

Prudential has teamed up with local comedian Michelle Chong as the insurance company launched Pulse app,…

Japanese FMCG Tickles With Crazy Rich Asians Parody

September 7, 2018

Japanese FMCG Kao Corporation is riding on the wave of Hollywood blockbuster Crazy Rich Asians for its recent branded content play in Singapore.