Manchester United

Chivas Scores Global Partnership With The Red Devils

August 9, 2018

Blended scotch whisky brand Chivas has scored a three-year global sponsorship deal with football’s biggest, Manchester United.

Man Utd Continue Asian Commercial Dominance

April 5, 2018

Despite a lacklustre season, Manchester United has added another Asian partnership to its coffers, this time teaming up with Chinese financial services group, Ping An Bank.

Cho-A-Farm Renews Regional Deal With Man Utd

February 15, 2018

EPL club Manchester United have extended their regional partnership with South Korean pharmaceuticals firm Cho-A Pharm.

Deezer Bets On EPL's Popularity To Drive APAC Growth

September 29, 2017

Digital music streaming platform Deezer has extended its partnership with TalkSport, global audio partner of the English Premier League to engage EPL fans in Asia Pacific.

Why Facebook Live is a new must for Sports platforms

September 6, 2017

Facebook's bid for the digital rights of the Indian Premier League was a big tell of its ambitions; Facebook Live is positioning itself to be an indispensable marketing…

Uber Hails The Man Utd Connection

January 13, 2017

Global ride-hailing app Uber is the next big brand to jump onto the commercial clout of EPL’s Manchester United.

Music Streamer Deezer Strikes A Chord With EPL Giant

December 14, 2016

Brands sponsoring popular playlists of music streaming platforms has been on the rise. However, Paris-based Deezer has rewritten the narrative by striking a partnership with an EPL powerhouse.

Rakuten Signs FC Barcelona Sponsorship To Correct Business Reverses In Europe

November 15, 2016

One of Europe's most coveted football shirt sponsorship deals turned into a dramatic turf war in the last quarter, with e-commerce rivals Alibaba, Amazon and Rakuten all fighting…

Manchester United Sleeps Tight With Chinese Bedding Partner

November 1, 2016

While the Reds Devils’ march towards another domestic league title has stumbled recently, the commercial powerhouse continues to flex its might off the pitch and has scored its…

Manchester City Score Global Robot Partnership From Chinese Tech Firm

September 14, 2016

Fresh from a successful fan-led hackathon in the UK, Manchester City continues creating buzz in the tech world after signing a landmark partnership deal with Shenzhen-based tech firm…