Malaysia Super League (MSL)

CIMB Backs Malaysian Super League, Drifts From Golf

February 16, 2020

Malaysian bank CIMB is all set to be the title sponsor of the Malaysian Super League,…

eTtailer Shopee Expands Domestic Football Partnership

July 14, 2018

Malaysian e-retailer Shopee and the Malaysia Football League (MFL) have collaborated on an official MFL merchandise online store.

Malaysian Football Crosses US$200m Mark With Landmark Deals

February 2, 2018

The commercial deals just keep getting bigger for Malaysian football in 2018, scoring a landmark brace from iflix and Telekom Malaysia's unifi this week.

Kelantan FA Struggles To Stay In MSL

January 17, 2018

The Kelantan FA (Kafa) is struggling to reach a budget of US$2.52m required to finance its football team for the upcoming Malaysia Super League (MSL) season.

Sponsorship or Blackmail? Kelantan FA jump through hoops for their irrational sponsor

December 16, 2016

Google "Kelantan FA Sponsor", select Images... and you get a sea of pink, including some quirky images of the team lined up behind a bejewelled lady, in pink,…

Homegrown Energy Beverage Scores Malaysia FA Cup Title Sponsorship

January 13, 2016

Leading local coffee-based energy drink brand Superbest Power has secured a three-year title sponsorship deal for the Malaysian FA Cup.

ASN INSIGHT: ASEAN FAs Make History by Outsourcing Commercial Rights

February 12, 2015

It has been a lively start to Asia’s football scene in 2015, as football administrations across the region are actively seeking to outsource their commercial effort to external…