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Major League Baseball (MLB)
Ace Chinese Paddler Fan Zhendong Becomes Endorsement Magnet
January 7, 2025
Since stepping away from the ITTF rankings alongside Chen Meng and Ma Long, table tennis star…
Japanese Retailer Daiso Boards The Dodgers Bandwagon
April 25, 2024
Japanese retailer Daiso have secured a multi-year sponsorship deal with MLB franchise Los Angeles Dodgers. Under…
All Nippon Airways (ANA) Backs MLB Los Angeles Dodgers
April 4, 2024
Japanese legacy carrier All Nippon Airways (ANA) have sealed a multi-year partnership with MLB giant Los…
Japanese Hospitality Company JTB Dives Into MLB Partnership
February 6, 2024
Japanese hospitality company, JTB, has inked a multi-year partnership with the Major League Baseball (MLB). Under…
Hankook Renews MLB Deal
April 20, 2023
South Korean tyre giant Hankook has renewed its deal with Major League Baseball (MLB). It will…
Tencent Expands MLB Media Rights Deal To Other Asian Markets
April 9, 2021
Major League Baseball (MLB) has expanded its rights agreement with Tencent in a deal that will…
Major League Baseball (MLB) Eyes Expansion In India
July 6, 2019
Major League Baseball (MLB) is now eyeing expansion in India to try and sway the nation’s cricket-mad fans into following baseball.
Chinese Entertainment Giants Bet Big On VR With American Partnership
June 1, 2016
American virtual reality (VR) company Jaunt Inc. has moved into the Chinese entertainment industry, sealing major partnerships with Shanghai Media Group (SMG) and China Media Capital (CMC), two…
Rugby Union Revolution Engulfs China
April 12, 2016
While Football and Basketball has captured the attention of the masses in China, Rugby (Union) has been lagging far behind…however, this is poised for a change as Alisports…
Korean MLB Star Hyun-jinRyu Pitches In As 2018 PyeongChang Ambassador
December 1, 2015
The PyeongChang Organising Committee for 2018 Olympic and Paralympic Winter Games (POCOG) have secured the services of Major League Baseball (MLB) star Hyun-jin Ryu as an Honorary Ambassador.
