LVMH

Loewe Secures A Brace Of Celeb Endorsements In China 

September 30, 2025

LVMH owned luxury label Loewe has struck a pair of endorsements with HK action film star…

Givenchy Beauty Taps On Zhao Liying’s Stardom

July 18, 2025

Givenchy Beauty has tapped Chinese actor Zhao Liying as its latest global beauty brand ambassador.   The…

LVMH Banks On Long-Term Formula One Partnership With Belvedere Scoring Landmark Deal 

March 10, 2025

Luxury goods giant LVMH is leveraging on its long-term sponsorship deal with Formula One (F1); making…

LVMH Seals Long-Term Formula One (F1) Partnership 

October 8, 2024

After months of fervent speculation, Louis Vuitton Moët Hennessy (LVMH) and Formula 1 have agreed on…

Tiffany & Co. Backs 2023 Shanghai Marathon

November 8, 2023

Luxury jewellery brand Tiffany & Co. is right out of the blocks with its latest sponsorship…

Kenzo Joins The K-Pop Endorsement Bandwagon 

July 4, 2023

LVMH-owned Japanese luxury brand Kenzo is the latest to have a K-pop star as its global…
Rimowa Yuja Wang

German Luggage Brand Rimowa Takes The Familiar Mini-Movies Route In China

August 23, 2019

Chinese concert pianist Yuja Wang is the latest celebrity to team up with German luggage brand Rimowa in a short film celebrating its 120th anniversary.