Livestreaming (Social)

Luxury Brands Bitten By China’s Live-Streaming Bug

April 4, 2018

Major luxury brands are hopping onto China’s live-streaming trend as Fashion Week in European cities offers new opportunities to engage Chinese consumers.
Twitter Sports

Twitter Makes Intentions Clear with Raft of APAC Sporting Content Deals

March 16, 2018

Twitter, with an eye on expanding its sporting footprint with Asian users, has secured another slew of premium video sports content partnerships for the Asia-Pacific region.
Formula E

Twitter Live Streams Formula E In Japan

March 1, 2018

Twitter is set to differentiate itself again in the world of content in Asia by scoring a landmark deal with Formula E to live stream races for Japanese…
Facebook Live

Why Facebook Live is a new must for Sports platforms

September 6, 2017

Facebook's bid for the digital rights of the Indian Premier League was a big tell of its ambitions; Facebook Live is positioning itself to be an indispensable marketing…

Report: L2 Reveals International Cosmetic Brands Flock To Live-Streaming In China

November 24, 2016

With China’s live-streaming platforms gaining much traction among Chinese consumers, particularly millennials in the past year, beauty brands have been quick to ride on this trend.

IPL becomes YouTube's first live sports property

January 22, 2010

The Indian Premier League (IPL) and Google have signed a deal that will enable live matches to be broadcast on YouTube for the upcoming season.