Liverpool FC

Suntory’s Lucozade Partners Liverpool Football Club 

August 12, 2024

Suntory owned energy drink Lucozade has scored a multi-year global partnership with Premier League giants Liverpool…

Japan Airlines (JAL) Teams Up With Liverpool FC 

June 26, 2024

Premier League club Liverpool FC and Japan Airlines (JAL) have announced a global multi-year collaboration that will…

Global Insurer AXA Renews Liverpool FC Deal  

May 2, 2024

Global insurance giant AXA have announced a five-year renewal as Liverpool FC’s official global  training partner.   The…

Orion Innovation Partners Liverpool FC

December 15, 2023

Orion Innovation has become Liverpool FC’s official digital transformation partner in an exclusive, multi-year deal.  Through…

Kodansha Renews Liverpool FC Partnership

August 7, 2023

Japanese publisher Kodansha has renewed its partnership deal with English football giant Liverpool FC.   Kodansha first began…

Major Japanese Publisher Scores Landmark Liverpool FC Deal

June 23, 2021

One of Japan’s biggest publishers, Kodansha, has penned a multi-year landmark deal with EPL giant Liverpool…
MG Motor LFC

China’s MG Motor Expands Liverpool FC Partnership To A Global Deal

July 16, 2019

China’s MG Motor has expanded its regional partnership with reigning UEFA Champions League winner Liverpool FC into the global tier.
TikTok Liverpool FC

Liverpool FC Guns For Youthful Audiences With TikTok Collab

May 27, 2019

Ahead of their UEFA Champions League final this weekend, Liverpool FC have become the first English Premier League club to launch an official account on Chinese social media…
Tourism Indonesia has come out of nowhere and secured an endorsement deal with Liverpool and Senegal footballer Sadio Mane.

Tourism Indonesia Surprises With Sadio Mane Move

October 23, 2018

Tourism Indonesia has come out of nowhere and secured an endorsement deal with Liverpool and Senegal footballer Sadio Mane.
AXA Liverpool

AXA Borrows EPL Strategy From Rivals AIA and Ping An

October 5, 2018

French insurer AXA has scored a deal with Liverpool FC as the club’s first Global Insurance Partner in a multi-year deal, as part of a bid to push…