lee min ho

Lazada Drills Down From Pan-Asian Endorsements To Hyper-local

March 11, 2021

As e-commerce platform Lazada continues to grow, and thereby localise its presence in Southeast Asia, the…

Leading Korean Ginseng Brand Surprises By Backing International Emmys

December 13, 2016

In recent years, Hallyu stars such as Lee Min-Ho and Song Joong-ki have driven the popularity of Korean ginseng-based drinks across Asia…now a similar plan has taken root…

Korean MLB Star Hyun-jinRyu Pitches In As 2018 PyeongChang Ambassador

December 1, 2015

The PyeongChang Organising Committee for 2018 Olympic and Paralympic Winter Games (POCOG) have secured the services of Major League Baseball (MLB) star Hyun-jin Ryu as an Honorary Ambassador.

Lee Min Ho Plugs Ferrero Rocher As The Confectionery Giant Expands In Asia

October 6, 2015

Popular Korean actor Lee Min Ho, 28, will helm endorsement duties for Italian chocolate confectionery brand Ferrero Rocher in the Korean market.