Kris Wu

Brands Drop Kris Wu As Sex Scandal Allegations Gather Steam

July 22, 2021

Brands have severed ties with Chinese idol Kris Wu following an accusation emerging of Wu date-raping…
The Rap of China

The Rap of China Rakes in Sponsorship Bling

September 23, 2017

Hot on the heels of Hanhoo's mega deal with Hunan's Up Idol, Baidu-owned iQiyi’s online talent show The Rap of China has been raking in some serious sponsorship…

Battle of The Idols For Fast Food Giants In China

June 30, 2017

McDonald’s, the world’s most valuable fast food brand, has announced that popular actor-singer Kris Wu will be its China ambassador.

Report: Western Luxury Brands Slow To Embrace Digital In China

March 9, 2017

Chinese luxury shoppers are the possibly the most tech-savvy consumers in the world.