September 21, 2009
Coca-Cola India is currently in discussions with ESPN India and looks set to close a three-year sponsorship deal for the Champions T20 League.
September 7, 2009
IPL broadcaster Multi Screen Media (MSM) has begun approaching advertisers with packages for the upcoming third edition of the T20 tournament.
September 2, 2009
The Coca-Cola Company has signed an agreement with the All India Football Federation, agreeing to support junior football development across the country through sponsorship of the U-16 Mir…
August 10, 2009
Soon after establishing its badminton headquarters in Singapore, Li Ning has made a move on the Indian scene by sponsoring local badminton power couple Chetan Anand and Jwala…
July 6, 2009
Indian clothing retailer Madura Garments India is reportedly close to becoming the official sponsor of the first India Men's Fashion Week.
June 24, 2009
Sports network Ten Sports has announced the sale of 85 per cent of the sponsorship rights for its broadcast of the upcoming India-West Indies cricket series.
February 25, 2009
Coca-Cola have announced their intention to sponsor the Indian Premier League team, the Kolkata Knight Riders, for the next three years under their Sprite brand.
September 4, 2008
Huawei Technologies has announced a new program to provide education for handicapped young people in India. Huawei presented a cheque for Rs1 million to Delhi-based NGO Deepalaya, which…
July 11, 2008
Hero Honda will sponsor an Indian national quiz for students that will be televised nationally on the Doordarshan network.