April 20, 2016
German football giant Borussia Dortmund (BVB), currently second in the Bundesliga, has sealed a hat trick of Thai deals this month, as it continues to flex its commercial…
February 19, 2016
The HSBC World Rugby Singapore Sevens, which will be held on April 16 and 17 at the National Stadium, has secured two more high-profile partners, following a deal…
August 18, 2015
Bundesliga’s Borussia Dortmund (BVB), touted as the du jour football club for hipsters, has renewed its sponsorship deal with Korean tyre manufacturer Hankook for a further two years.
October 23, 2014
EPL team Aston Villa has sealed a deal with Hong Kong-based Asia Travel Corporation as the club’s Official Far East Online Travel Partner.
September 2, 2014
Beijing’s bid to host the 2022 Winter Olympics has been boosted after securing sponsorship from eight major Chinese corporations.
February 28, 2014
The world's biggest luxury brands are slowing their expansion in China as more consumers shop abroad, leaving mall operators in a bind.
January 24, 2014
Asian consumers spend up to 257% more on brands they follow online, according to the latest research from Waggener Edstrom Communications.
December 4, 2013
The 26th edition of the Race of Champions, which would have been held on December 14 and 15 at the Rajamangala Stadium, has been called off due to…
September 15, 2013
SJM Holdings Ltd, headed by the family of tycoon Stanley Ho has chosen renowned Italian fashion house Versace to design a luxury hotel in Macau City.
July 25, 2013
One of the region’s leading budget airlines, AirAsia, has sealed a major three-year sponsorship deal worth S$1.8 million with FAS.