Gucci

Gucci Banks On BTS’ Jin Popularity As Latest Celebrity Endorser

August 9, 2024

Luxury brand Gucci has announced BTS’ member Jin as its latest global celebrity brand endorser. The…

What Does Gucci’s Endorsement Deal With Thai Star Davika Hoorne Mean?

October 23, 2023

Kering owned luxury brand Gucci is banking on Thai celebrity Davika Hoorne— known for her savvy…

Gucci Becomes Latest Non-Endemic Brand In Gaming

June 5, 2020

Gucci is the latest haute couture label to hop onto the gaming world, as it is…

Luxury Brands Bitten By China’s Live-Streaming Bug

April 4, 2018

Major luxury brands are hopping onto China’s live-streaming trend as Fashion Week in European cities offers new opportunities to engage Chinese consumers.

Report: Western Luxury Brands Slow To Embrace Digital In China

March 9, 2017

Chinese luxury shoppers are the possibly the most tech-savvy consumers in the world.

Italian Womenswear Brand Max Mara Partners Provocative Artist Liu Wei

December 15, 2016

Italian womenswear label Max Mara, known for its understated chic, has collaborated with Chinese contemporary artist Liu Wei for its latest collection.

Audemars Piguet Gets Arty For China

December 9, 2016

Art and luxury brands have always been a compatible match, so it’s no surprise to see high-end Swiss watchmaker Audemars Piguet extending its influence in China’s contemporary art…