Grab

Grab Challenges Go-jek In Indonesia With Recent Content Play

November 27, 2018

Following on the heels of rival Go-Jek, Grab has made a move into the branded content world, scoring a partnership with Indonesia’s Ministry of Tourism.

Singaporean Millennials Can’t Recall SEA Games Sponsors

August 29, 2017

A massive 84% of Singaporean millennials are unable to recall the names of brands partnering the ongoing SEA Games in Kuala Lumpur, according to research from micro-survey app…

Indonesian Football Gets Backing From Homegrown Unicorn Start-Ups

April 17, 2017

Two firsts happened in the Indonesia Sponsorship world this week: they finally relaunched their top-flight domestic football league, and it's been sponsored by a pair of unicorn tech…

Report: McKinsey Reveals Asia’s Music Streaming Industry Leads The Way Forward

November 17, 2016

Asia is an exciting growth region for music streaming platforms, as they roll out innovative monetisation models with a range of partners, including advertisers to develop effective and…