Gojek

Gojek Backed OTT Platform Goplay Taps On Kdrama Popularity For Original Content

November 29, 2019

An Indonesian remake of South Korean hit TV series Tunnel will be one of the first…

KFC Malaysia’s Recent Campaign Follows GoJek’s Humorous Rulebook

March 20, 2019

Quick-service restaurant KFC has launched a cheeky new campaign in Malaysia starring a fictional Instagram personality who photobombs popular local KOLs.

Go-Jek Spins Funny Fictional Politician For Latest Campaign

February 26, 2019

Go-Jek’s recent cheeky marketing campaign, inspired by the nation’s upcoming Presidential elections, has been gradually gaining traction.

Grab Challenges Go-jek In Indonesia With Recent Content Play

November 27, 2018

Following on the heels of rival Go-Jek, Grab has made a move into the branded content world, scoring a partnership with Indonesia’s Ministry of Tourism.

Indonesian Unicorn Go-Jek Expands Its Content Ambitions

September 11, 2018

Indonesian ride-hailing company Go-Jek is fast-expanding its interests in the content creation business as another example of brands wanting to own the content that engages audiences - and…

Go-Jek Lays Groundwork For Its Own Content Business With Vice

April 30, 2018

Indonesian ride-sharing company Go-Jek is all geared up to partner Vice Media on an array of content projects, including a feature film.

Indonesian Football Gets Backing From Homegrown Unicorn Start-Ups

April 17, 2017

Two firsts happened in the Indonesia Sponsorship world this week: they finally relaunched their top-flight domestic football league, and it's been sponsored by a pair of unicorn tech…

Interview: One Championship's Founder Chatri Sityodtong Reveals The Secrets To Their Sponsorship Edge In Asia

January 20, 2017

No Asian sporting property has captured a mass fanbase and blue-chip brands in the region like how ONE Championship has done so in recent years, ASN speaks to…