France

French Footballer Breaks Huawei Deal Due To Human Rights Abuse

December 11, 2020

French football striker Antoine Griezmann has severed his commercial ties with Huawei, citing the reports that…

Hisense Snaps Up PSG Partnership

August 13, 2020

Chinese white goods and electronics company, Hisense, has become a global sponsor of French Ligue 1…

Vatti Gets Patriotic With Recent Team China Deal

October 9, 2018

Chinese kitchen appliance maker Vatti has become the latest sponsor of the Chinese National Football team, following a deal with the Chinese Football Association last week.

Chinese Kitchen Appliance Maker Vatti Backs Thierry Henry

May 24, 2018

French great Thierry Henry has scored a lucrative Chinese sponsorship ahead of the FIFA World Cup in Russia.

Pentathlon Gets A Sponsorship Boost In China

February 3, 2015

French fashion brand Promax has become the strategic partner and official sponsor of the China National Modern Pentathlon Association and the national modern pentathlon team.

Warc Predicts Tepid Global Ad Spend

January 27, 2015

Growth in global ad expenditure will curtail to 5.1% in 2015, according to a recent Warc report.

PSG Scores First Regional Partnership In Asia

January 20, 2015

French football giant Paris St-Germain(PSG) has sealed a regional partnership (it’s first) in Asia with Indonesia’s leading food and beverage company Garuda Food Group.