Football Marketing Asia

Saudi Arabia’s Futuristic City Project NEOM Partners AFC

March 31, 2021

Earlier this week, NEOM, a US$500b futuristic city project development in Tabuk, Saudi Arabia, run by…

Asian Football Confederation (AFC) Stuns With Lucrative Commercial Rights Deal

June 14, 2018

The Asian Football Confederation (AFC) has secured a massive boost in revenue for its commercial rights, displacing its 25-year incumbent agency in the process.