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ASN INSIGHT: Sponsorship In the Singapore Arts scene
December 30, 2013
In recent years, the Arts scene in Singapore has been vibrant. It has grown from an average of 12 arts performances and 31 exhibitions daily in 2002 to…
Korean Actor Won Bin Spreads Some Christmas Joy
December 27, 2013
The 36-year-old thespian, a brand ambassador for Tong Yang Life Insurance Company (082640.KS), recently led a charity drive in a foundation shelter for cancer-stricken children.
MetLife Seals BWF World Superseries Sponsorship Deal
December 19, 2013
The Badminton World Federation (BWF) has officially announced global insurance firm MetLife as the title sponsor of its BWF World Superseries, which begins with the Korea Open next…
Prudential raises bar on concert investment in Asia: Partners Rolling Stones Asian Tour
December 9, 2013
Prudential Corporation Asia, alongside its asset management subsidiary Eastspring Investment, has secured title sponsorship of the legendary rock band’s ‘14 On Fire’ tour.
OCBC Seals A Major Sponsorship Deal With Singapore Sports Hub
November 11, 2013
Singapore bank Oversea-Chinese Banking Corporation (OCBC) has been announced as a major sponsorship partner with Singapore Sports Hub in a deal worth over S$50 million.
FEATURE: Branded Content Channels On The Rise In Singapore
October 1, 2013
Singapore loves to be first in any and all of her endeavours, and now some home-grown Singaporean companies are leading the charge into brand-owned online content
Liberty Insurance sponsors Singapore Handcycling Association
December 17, 2012
Singapore based general insurance company, Liberty Insurance has become a sponsor of the Handcycling Association of Singapore.
Prudential sponsors Singapore broadway musical series
January 25, 2012
Insurance company, Prudential has become a major arts sponsor in Singapore and will partner three broadway musicals over the next three years.
Allianz Sponsor New Marquee Marathon
August 19, 2011
Allianz Malaysia has become the major sponsor of the Kuala Lumpur Penang Bridge International Marathon
New Sponsors New Format for Prudential Astro Masters
April 14, 2009
The Prudential Astro Masters golf tournament is set to return in 2009 with new sponsors and a new format. The Malaysian tournament is made up of 21 separate…
