Register
to get articles and more to your inbox
News & insights
Archive
Directory
Financial Services/Insurance
Sachin Tendulkar Laces Up His Running Shoes For Marathon Endorsement
June 8, 2017
Cricket legend Sachin Tendulkar has been unveiled as the face of the IDBI Federal Life Insurance Spice Coast Marathon 2017 in Kochi on November 12.
Chinese Insurance Giant Doubles CSL Investment
May 22, 2017
Chinese insurance firm Ping An will continue its title sponsorship of the Chinese Super League (CSL) for a further five years, according to media reports.
Challenger Insurance Brand Rucks Ahead With HK Sevens
April 4, 2017
Health insurer Cigna is poised to become an official sponsor of the Hong Kong Rugby Sevens from 2017 to 2019, moving up from being a partner for the…
Yahoo Singapore Unveils Storytellers To Court Brands
March 6, 2017
Yahoo Singapore has unveiled its platform Storytellers, which aims to be an all-in-one content marketing pitstop for brands and agencies banking on the company’s editorial expertise, extensive data,…
Insurance Giant Dribbles Into Asia’s Football Sponsorship Market
February 22, 2017
The Asian Football Confederation (AFC) has secured a multi-year partnership deal with global insurance corporation, Allianz.
Challenger Insurance Company Dives Into Singapore’s Sponsorship Market
February 9, 2017
The 48th edition of Singapore’s Annual Youth Swimming Championships has bagged a new title sponsor from the insurance sector, racking up yet another deal for a platform that…
S-League Trudges With Usual Sponsors
February 8, 2017
With a mere three weeks to kickoff, the S-League has received a financial boost from its long-term partner Great Eastern.
Emerging Insurance Player Partners Foxes For Brand Awareness
October 5, 2016
Reigning EPL champions Leicester City FC continue to be a sponsorship magnet for Southeast Asian brands.
Volleyball's "Iron Hammer" Becomes Endorsement Darling In China
October 4, 2016
Sports coaches, let alone female ones, aren’t usually courted to front brand endorsements in Asia.
More A-List Brands Get On The ICC China Bandwagon As Sponsorship Revenue Doubles
July 15, 2016
The second edition of RSE Ventures-owned pre-season football tournament International Champions Cup (ICC) in China - featuring Manchester United, Manchester City and Borussia Dortmund - has attracted more…
