FIFA

Payments Technology Giant Visa Renews Top-Tier Fifa Deal Until 2026   

January 26, 2024

Payments technology behemoth Visa has extended its global partnership with Fifa until the end of 2026.  …

Aramco Eyes Blockbuster FIFA Sponsorship Deal 

November 29, 2023

According to The Times, Saudi Arabian oil behemoth Aramco is poised for a blockbuster sponsorship deal…

Roblox Eyes Partnerships In Football

October 12, 2023

Gaming platform Roblox is building partnerships with global football organisations as it seeks to cement a…
FIFA U20 Under 20 Indonesia 2021

Indonesia Poised To Host FIFA U20 World Cup In 2021

October 26, 2019

Indonesia have won the bid to host the FIFA Under 20 World Cup in 2021 following the global football authority’s meeting in Shanghai yesterday.
FIFA VAR Sponsorship

FIFA Considers Sponsorship For VAR Breaks

May 9, 2019

FIFA is exploring the yet-to-be-tapped sponsorship potential afforded by the ‘Video Assistant Referee’ (VAR) tech by selling lucrative rights of up to US$130m for the unscripted match breaks.
FIFA World Cup China

Guest Feature: Why China Is Already The Biggest Winner At The 2018 FIFA World Cup

June 19, 2018

The 2018 FIFA World Cup in Russia seems to have already been won by a nation that’s not even participating! China.

FIFA Continues To Look For Sponsorship Dollars From The East

January 2, 2018

China won’t be taking part in the FIFA World Cup in Russia later this year, but that hasn’t deterred a series of leading Chinese brands capitalising on football…

FIFA Signs Up Asia's Biggest Sponsor

June 1, 2017

The world governing body of football, FIFA, has signed a reported US$450m deal with Chinese smartphone brand Vivo which ASN can reveal was the biggest spending brand in…

Hisense Yuans On With FIFA

April 10, 2017

After breaking ground as the first global partner from China for the 2016 European Championships in France, consumer electronics brand Hisense has deepened its involvement with the beautiful…

Rugby Union Revolution Engulfs China

April 12, 2016

While Football and Basketball has captured the attention of the masses in China, Rugby (Union) has been lagging far behind…however, this is poised for a change as Alisports…