Celebrity (non-sport)/Actress

Bollywood Dominates India’s Celebrity Endorsement Powerlist

November 3, 2016

In India’s celebrity endorsement race, Bollywood has stumped the sporting world, according to a recent report by American business consultancy firm Duff & Phelps.

Asian E-Commerce Firm Eyes Singapore Growth With Local Starlet Endorsement

August 16, 2016

Asian e-commerce player Qoo10 has secured its first regional endorsement deal, in Singapore, with emerging 22-year-old local actress-model Carrie Wong.

Neerja Star Kapoor Brings On Her Bling Game

March 15, 2016

Bollywood star Sonam Kapoor, fresh from the success of the movie Neerja, is set to replace Aishwarya Rai Bachchan as brand ambassador for Kalyan Jewellers.

Is Jordan Spieth Shanking his Endorsement Choices?

January 26, 2016

Golf's latest world number 1, Jordan Spieth, has finally made it to Asia this week, but the young American prodigy doesn't seem to be as talented at picking…

Money Lender Backlash Responsible For Korean Actress Severing Endorsement Ties With Financial Group

September 25, 2015

Korean actress Ko So Young, 42, has apologised for a recent commercial she filmed for J Trust Group, a Japanese financial company, and has ended her commercial ties…

Shraddha Kapoor Continues Being An Endorsement Darling

August 11, 2015

Bollywood starlet Shraddha Kapoor, 26, has joined actor-director Farhan Akhtar as the brand ambassador for Dulux Paint in India.

Cinta Laura Kiehl Becomes The Face Of bitLanders.com

December 15, 2014

Popular Indonesian entertainer Cinta Laura Kiehl, 21, is set to become a brand ambassador for social gaming platform bitLanders.com, where she will share her life stories and content…

Kim Soo-hyun & Tang Wei Endorse Nature Bounty

October 6, 2014

American natural supplement maker, Nature Bounty, has pulled in two of Asia’s biggest young actors to raise its brand awareness in Hong Kong’s competitive natural supplement market.

Mary Kom Biopic Packs Punch With Brands

September 9, 2014

The Bollywood biopic of India’s Olympic bronze medal winning boxer Mary Kom, featuring Priyanka Chopra as the lead, has become a huge draw with brands.