Cadbury

IPL’s Mumbai Indians Continues To Be A Sponsorship Magnet

September 17, 2020

Despite a bleak global economic climate due to the COVID-19 pandemic, reigning IPL champions, Mumbai Indians,…

Premier League Sponsors Innovate To Connect With Fans Ahead Of Restart

June 14, 2020

As the EPL returns to our screens on June 17 from its COVID-19 enforced hiatus, we…

Brands Spend Big As T20 Cricket Mania Hits India This Quarter

February 4, 2016

Despite the deluge of new sporting leagues in India and high-profile scandals, Cricket - particularly the telegenic shortened variant of the game, Twenty20 - continues to dominate the…

Amitabh Bachchan Becomes Complan’s First Celebrity Endorser

February 20, 2014

The Indian subsidiary of US food brand Heinz has roped in the Bollywood star to endorse its milk-based health drink Complan.

Asian Paints Makes A Splash Onto Branded Content

September 10, 2013

Har Ghar Kuchh Kehta Hai, the latest 10-part infotainment series on Indian television channel Colors features celebrities recounting their childhood memories and the house where they spent their…