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Branded Content: TV
Glenfiddich Rolls Out Branded Content Series In India
January 25, 2024
William Grant & Sons owned brand Glenfiddich latest branded content TV series “Where Next?” in India focuses…
Indian Engineering MNC Kirloskar Leverages On Long-Term Branded Content Play With CNN
August 21, 2023
Indian engineering MNC Kirloskar is continuing its long-term branded content partnership with CNN with a focus…
Indian FMCG Britannia Backs Female Entrepreneurs With Latest Branded Content
July 5, 2023
Britannia Marie Gold is all set to bring its startup campaign for female homemakers turned entrepreneurs…
DBS Leverages On The Tried And Tested Branded Content Route
November 8, 2022
DBS banks on its branded content and sponsorship campaign with CNN International Commercial (CNNIC). It focuses…
Netflix Continues To Localise; Invests US$500m into South Korean Content
February 25, 2021
Netflix are poised to invest almost US$500m this year on films and television series produced in…
Amul Wins The Lockdown Marketing Race: Reaps Value By Sponsoring Retro Reruns
June 26, 2020
Indian dairy giant Amul doubled its marketing spend across media during the lockdown across the country…
Report: South Korean Ad Market Tipped To Grow 5.5%
February 22, 2020
Despite the global recession and trickling domestic economic growth, the South Korean ad market is forecast…
Oppo Lands First Esports Deal With Riot Games’ League of Legends (LoL)
October 8, 2019
Chinese smartphone giant Oppo has jumped on the esports wave, landing a multi-year deal with Riot Games.
All Nippon Airways (ANA) Backs CNN’s Tennis Show Open Court
July 4, 2019
Japan's largest carrier, All Nippon Airways (ANA), is backing CNN’s tennis-themed show Open Court, ahead of the Toyko 2020 Summer Olympics.
Asia’s Leading MMA Player ONE Dives Into The Film World
May 1, 2019
Taking a leaf from global sports entertainment giant WWE, ONE Championship (ONE) has launched a TV and film production division called ONE Studios.
