Boxing

Mary Kom Biopic Packs Punch With Brands

September 9, 2014

The Bollywood biopic of India’s Olympic bronze medal winning boxer Mary Kom, featuring Priyanka Chopra as the lead, has become a huge draw with brands.

Pacquiao Backs Chinese Boxing Scene

August 27, 2014

One of the world’s biggest boxing talents, Manny Pacquiao hopes to open a chain of boxing academies across China to train potential world champions.

Opinion: Pro Boxing Tipped To Grow In Pakistan

February 5, 2014

Pakistan has had a history of producing talented amateur boxers in the light welterweight divisions, including Hussain Shah who won a bronze medal in the 1988 Seoul Olympics.

Korean Air sponsors boxing to help internationalise the sport

July 30, 2012

South Korean airline, Korean Air has become a major sponsor of the International Boxing Association and heavily leveraged the new deal in the lead up to the London…