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ASN Annual Report
Asian Sponsorship Market Rebounds in 2018 With 13% Growth
April 2, 2019
After two consecutive years of stagnation, ASN has established that the Asian Sponsorship market rebounded in 2018 with a 13% growth as several large platforms came on cycle…
Sponsorship/Branded Content in Asia (2018) in Rude Health vs Paid Media
December 2, 2018
In the final quarter of 2018, ASN has paired its data with WARC's aggregation of paid media spend in Asia, to give a health check on Sponsorship and…
Global Sponsorship Spend Increasing, But ROI Analysis Lacking. ASN Responds
September 25, 2018
A recent report on global Sponsorship has rattled the industry, stating that while brands are investing more and more in Sponsorship, few are sure if they are generating…
Strong Growth Forecast For Asian Sponsorship Market In 2018: US$10b In Reach
May 9, 2018
Midway through Q2 and ASN is already forecasting a strong recovery year for the Asian Sponsorship market after quiet back-to-back years in 2016 and 2017. The magic figure…
Economic Uncertainty Enshrouds Philippines in 2018
February 6, 2018
Clouds of economic uncertainty will fog the Philippines market in 2018 as the political climate, changes in taxation and slow infrastructure development will affect GDP growth and therefore…
Take a look at ASN's Enhanced Website!
September 18, 2016
ASN has refreshed its website with a new look and reorganised its data and editorial content into an easier-to-consume layout.
INSIGHT: ASN's Mid-Year Review Forecasts Massive Uplift for Content & Sponsorship in Asia in 2016
July 6, 2016
ASN - the leading source of commercial intelligence for the Content & Sponsorship industry in Asia - has released data that shows an explosion in Non-traditional Media spend…
Forecast: How Will Singapore’s Sponsorship Market be hit by the Impending Recession?
May 25, 2016
Dark clouds of recession are hovering over Singapore as the manufacturing and services industries are on a wane while corporate debt levels are at a record high. We…
BREAKING NEWS: ASN releases ASN Annual Report 2014. Sponsorship grows at 7.3%
July 3, 2014
In 2013, the Asian Sponsorship marketplace grew 7.3% on the back of a large increase in deal volume. But the growth didn’t come from expected quarters… Sport is…
Asia Sponsorship sector to grow 10-12%: Sponsorship Report
June 15, 2009
Despite the global economic outlook for 2009, the Asia Sponsorship sector is expected to increase 10-12% , with total spending on sponsorships in the region to be about…
