Asia

Japanese Hospitality Company JTB Dives Into MLB Partnership  

February 6, 2024

Japanese hospitality company, JTB, has inked a multi-year partnership with the Major League Baseball (MLB). Under…

Pepsi Boards The K-Pop Craze With Blackpink Deal

January 15, 2021

With K-pop reigning across the globe, it’s no surprise Pepsi is tapping on the mass appeal…