Arts: PERFORMING

Uniqlo Breaks Tradition With Singapore UGC Theatrical Deal

September 1, 2018

Japanese fast fashion giant Uniqlo has broken with its sports traditions to debut in Singapore’s theatre scene, launching a play with local actor-producer Tan Kheng Hua.

Chinese Baijiu Brand Finesses Into UK Market Using Classical Music

March 2, 2015

Chinese baiju (grain based spirit) brand Wuliangye has sealed a five-year USD750k sponsorship deal with the Philharmonia Orchestra (UK).

Art Sponsorship a Feature of Singaporean Finance Industry

August 23, 2008

Arts sponsorships are on the rise in Singapore as increasing numbers of private banks make the nation their regional headquarters. Eager to reach growing numbers of well-to-do Singaporeans,…