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Amul Backs Glasgow 2026 Commonwealth Games
July 27, 2026
Fresh from backing both FIFA 2026 World Cup finalists, Indian dairy behemoth Amul, has further deepened…
Indian Dairy Giant Amul Buys Into 2026 FIFA World Cup Hype
June 24, 2026
Major Indian dairy player Amul has sealed a sponsorship deal with the Spanish national football team…
Amul Renews Argentine Football Association (AFA) Partnership
December 17, 2025
Leading Indian dairy brand Amul has extended its partnership with the Argentine Football Association (AFA) ahead of…
Amul Seals Sponsorship Deals Ahead Of ICC Men’s T20 World Cup 2024
May 6, 2024
Ahead of the upcoming ICC Men’s T20 World Cup next month, Indian dairy company Amul have…
Our Short Dive Into The Women’s Premier League (WPL) Sponsorship Landscape
March 1, 2024
The sophomore season of the Women’s Premier League (WPL) 2024 will be held in two distinct…
India Olympic Association Scores A Raft Of Deals Before Asian Games
September 19, 2023
Ahead of the upcoming Asian Games in Hangzhou, the Indian Olympic Association (IOA) has announced a…
Messi Led Argentina Attracts Asian Brands Before FIFA World Cup
October 19, 2022
The Argentina Football Association (AFA) has been keen to leverage on its popularity as one of…
India’s Olympic Hopes Get Double Boost
June 22, 2021
Following an acrimonious split with Chinese sports apparel giant Li-Ning, the Indian Olympic Association (IOA) has…
Amul Wins The Lockdown Marketing Race: Reaps Value By Sponsoring Retro Reruns
June 26, 2020
Indian dairy giant Amul doubled its marketing spend across media during the lockdown across the country…
Amul Backs The Black Caps’ ICC Champions Trophy Campaign: Will More Indian Brands Follow Suit?
May 16, 2017
Indian dairy giant Amul has become the principal sponsor of the New Zealand cricket team for the upcoming ICC Champions Trophy.
