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Amitabh Bachchan
Reliance’s Bottled Water Upstart Campa Sure Secures Amitabh Bachchan Endorsement
January 16, 2026
Reliance’s latest bottled water brand Campa Sure has struck an endorsement deal with Bollywood legend Amitabh…
India Gate Basmati Rice Secures Bollywood Legend Amitabh Bachchan’s Endorsement
February 6, 2025
KRBL Ltd., the world’s largest basmati rice miller and parent company of India Gate Basmati Rice,…
Emerging Delivery Startup Gets A Lift From TV Star
February 16, 2016
Transportation and food delivery services app Jugnoo has sealed a deal with leading television anchor and actor Saumya Tandon as its brand ambassador.
Big B & PC Replace Aamir Khan As Incredible India’s Brand Ambassadors
January 22, 2016
Bollywood superstars Amitabh Bachchan and Priyanka Chopra are the new brand ambassadors of the Incredible India campaign, becoming the first to be directly hired by the government.
Alia Bhatt Wheels Into Lucrative Hero Motocorp Deal
July 28, 2014
Fresh from tasting box office success with 2 States and Humpty Sharma Ki Dulhania this year, 21-year-old Bollywood starlet Alia Bhatt has secured yet another brand endorsement in…
Ranbir Kapoor Leads Celebrity Endorsement Race
June 17, 2014
A closely fought intense battle has been taking place in India’s celebrity endorsement front with some of the country's A-listers vying for consumer mindshare
Amitabh Bachchan and Salman Khan Onto Mobile Games
May 5, 2014
Mumbai-based gaming company Nazara Technologies has signed on Bollywood stars Amitabh Bachchan and Salman Khan to develop 3D mobile games based on their characters in original storylines.
Amitabh Bachchan Becomes Complan’s First Celebrity Endorser
February 20, 2014
The Indian subsidiary of US food brand Heinz has roped in the Bollywood star to endorse its milk-based health drink Complan.
India’s Auto Expo 2014 Courts Celebrity Endorsers
February 3, 2014
Despite automobile sales flagging in India, it has not prevented brands from recruiting celebrities from Bollywood and the cricketing world to endorse the 12th Auto Expo in Delhi.
