AC Milan

SureWin Backs Serie A’s AC Milan With Asian Partnership

November 4, 2025

Online gambling firm SureWin has negotiated a regional partnership with Serie A giant AC Milan, signalling the…

Emirates Renews Long-Standing AC Milan Sponsorship

October 20, 2025

Dubai-based airline Emirates has extended its shirt sponsorship deal with Serie A household name AC Milan,…

Chinese Online Bookie Yabo Scores Regional Deal With AC Milan

September 11, 2020

Serie A club AC Milan is set to boost its commercial presence across Asia through a…

Troubled AC Milan Bets On Asian Bookie Partnership

January 11, 2018

Italian football club AC Milan has announced a multi-year sponsorship deal with online betting platform Vwin.

Trouble Brews For AC Milan’s Chinese Owner

October 10, 2017

The owner of AC Milan Yonghong Li could see his investment in the club recalled by the Chinese government as part of its crackdown on foreign spending.

Are Chinese Investors Using European Football Clubs as Trophies, not for Trophies?

August 8, 2016

Chinese corporations are flexing their financial muscle in European club football with a breathtaking spree of investment deals. Is the underlying reason trophy collection? And we mean something…

Major Chinese Corporations Poised To Take Over Fallen Serie A Giant

July 1, 2016

Former Italian Prime Minister Silvio Berlusconi, owner of Serie A club AC Milan, has agreed to sell his majority stake of the football club to a Chinese consortium,…

Major Chinese Corporations Poised To Takeover Fallen Serie A Giant

July 1, 2016

Former Italian Prime Minister Silvio Berlusconi, owner of Serie A club AC Milan, has agreed to sell his majority stake of the football club to a Chinese consortium,…

Huawei Throws Sport Sponsorship Playbook in the Bin in Asia; Opts for Non-sport instead

November 27, 2015

Chinese telco giant Huawei is making an obvious change in its Asian Sponsorship investment strategy, telegraphed by a fresh transmedia entertainment deal in Malaysia.

Toyo Tires Bolsters Euro Biz Ambitions With Another Football Partnership

August 4, 2015

Reigning Russian Premier League champion Zenit St Petersburg has secured a three-year sponsorship deal with Toyo Tires.