2022 FIFA World Cup

Messi Led Argentina Attracts Asian Brands Before FIFA World Cup

October 19, 2022

The Argentina Football Association (AFA) has been keen to leverage on its popularity as one of…

Chinese Dairy Giant Mengniu Cements FIFA World Cup Partnership

November 11, 2021

FIFA has announced a deal that sees Chinese dairy giant Mengniu become an official partner of…

Local Logistics Firm GWC Backs 2022 FIFA World Cup In Qatar

October 2, 2020

Qatar-based logistics company GWC has become the first regional sponsor of the 2022 FIFA World Cup…

Qatar Airways Eyes An EPL Deal

November 6, 2018

The chief executive of Qatar Airways has hinted that the airline is in discussions with an English Premier League club to expand its global football sponsorship footprint.

Will FIFA's Remaining Asian Sponsor Give Sepp the Red Card?

May 29, 2015

Joseph S. Blatter's recent re-election as the President of FIFA - and the results to come from the US Justice Department investigation into a cartel of (allegedly) corrupt FIFA…