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2020 Summer Olympics: Tokyo
How Anta Has Raised Its Game By Backing China’s Olympic Campaigns
August 31, 2021
Between 2020 and 2021, Anta’s share prices have risen by a whopping 157%, putting its market…
Study: YouGov BrandIndex Reveals Positive Consumer Attitudes Towards Tokyo 2020 Official Sponsors
August 31, 2021
Despite the COVID-19 pandemic-related restrictions of Summer Olympics in Tokyo, the sponsors of the Games gained…
How Brands Rally Behind Their Olympic Contingent: Team India
July 23, 2021
Indian, and global brands have coalesced to support their nation's largest Summer Olympics contingent, with unyielding…
Spectator Bans For Tokyo 2020 Angers Some Local Sponsors
July 9, 2021
The Tokyo 2020 Olympics will now be held without spectators at venues in the Japanese capital and…
India’s Olympic Hopes Get Double Boost
June 22, 2021
Following an acrimonious split with Chinese sports apparel giant Li-Ning, the Indian Olympic Association (IOA) has…
Study: Olympics Cancellation Could Cost Japan US$17 billion
May 25, 2021
While cancelling the Olympics this summer could cost Japan billions, the economic damage to the country…
IOC Forges Ahead With Tokyo 2020 Despite Widespread Concern, Incl. Key Sponsor Toyota
May 11, 2021
Despite polls showing that the majority of Japanese population who would like to see the Olympics…
Skincare Major SKII Unveils Athlete Themed Anime Series Ahead Of Tokyo 2020
May 6, 2021
Ahead of the upcoming Summer Olympics in Tokyo, SKII Studio, the film studio division of the…
IOC Dives Into Esports & Gaming With The Olympic Virtual Series
April 20, 2021
The International Olympic Committee (IOC) has plunged into esports and gaming by launching the Olympic Virtual…
Tokyo 2020 Domestic Sponsors Keep Faith With The Games
January 7, 2021
Tokyo 2020 Olympic organising committee have announced all 68 domestic sponsors have agreed in principle to…
