MARKET MOVERS: investment in Motorsport grew 30% in '11/'12 as more races and more partners poured into Asia. Keep track of sponsorship market forces with ASN's Professional plans.... More info. >>
CELEBRITY endorsements broke through the USD1b mark in '11/'12, making it the largest sponsorship genre in Asia next to Events. Keep on top of the hottest entertainment and celebrity endorsements with ASN's Professional Plans. More info. >>
With an estimated 300m players, table tennis is the most popular amateur sport in China yet just 30% of table tennis sponsorship revenue comes from outside the Mainland. Understand the dynamics when you subscribe to one of ASN's Professional Plans. More info. >>
BRANDED CONTENT: Reality, Variety shows and Gameshows make up 62% of all investment into formats in Asia with Reality leading the way on 28%. Need more insights? Subscribe to the ASN Annual Report More info. >>
TRENDS: Golf sponsorship teed off in 2011 with an 18% growth grossing US$245m in endorsements and sponsorship deals More info. >>
India has good reason to celebrate cricket all round. Winning the ICC Cricket World Cup in 2011 and home of a US$360m cricket market. Our Sponsorship Database will tell you more about the South Asian markets. More info. >>
Nike Birdies Two Young Chinese Golfers
Nike Golf has announced that China's Xin-Jun Zhang and Hao-Tong Li have become the sporting behemoth’s latest ambassadors. As part of the multi-year sponsorship deal, …
Cricket Sponsorship in South Asia
The unanimous appeal of cricket has captivated millions residing in South Asia. From team selections, player contracts, sponsorship endorsements, television rights deals and spot fixing …
Singapore Launches Bid To Host 2018 Rugby World Cup Sevens
Singapore, Wales and USA are competing to host the 2018 Rugby World Cup Sevens. The 2018 event, like this year’s tournament in Russia, will include …
Manchester City Secures Sponsorship with Daihatsu
The deal officially announced in Jakarta yesterday will see Daihatsu, the Japanese car manufacturer become the Citizens’ official automotive partner in Indonesia next season.
Herbalife Continues Supporting 7th Biznet Bali International Triathlon
US based global nutrition company Herbalife becomes a gold sponsor of the 7th Biznet Bali International Triathlon, which will be held on June 23 this year.
Swimming Australia Loses Energy Australia Deal
Still reeling from the resignation of their president Barclay Nettlefold, Swimming Australia have plunged into another crisis after primary corporate sponsor Energy Australia severed ties …
Canterbury Rugby Ties Up With SBS Bank
Kiwi powerhouse Canterbury Rugby Football Union (CRFU) has signed a sponsorship deal with SBS Bank. The New Zealand based bank will be the main sponsor …
Chelsea FC Snag An Official Tyre Sponsor In Thailand
UEFA Europa League Champions, Chelsea, has announced a new sponsorship deal in Thailand ahead of the club’s ‘Here to Play, Here to Stay’ pre-season tour …
BOSS Magazine Becomes Official Media Sponsor of Stevie Awards
One of Japan’s leading business journals, BOSS Magazine, has announced that it will be the official media partner of the Stevie Awards in Japan.
Panasonic Asia-Pacific Sponsors Upcoming SEA Games
Panasonic Asia-Pacific becomes the first corporation to sign up as an official event sponsor for the 27th South East Asian (SEA) Games, which takes place …
Neymar Conquering Asia Soon
Besides scoring a lucrative move to FC Barcelona, the 21-year-old Brazilian football star has also brokered an undisclosed image-rights agreement deal with Doyen Global, a …
Anti-tobacco lobby calls for ban on sponsorship in Malaysia
The Malaysian Council for Tobacco Control (MCTC) has called for a complete ban on all advertising, promotion and sponsorship of tobacco products.
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